An excerpt from an entry on PHOTOTHUNK ...
Serious photographers who are successful at communicating things, I feel, manage to simultaneously "go beyond" a sack of graphical tricks, and at the same time to return to the naive subject. Of course, I count myself among this sainted number ....
The same applies to looking at photographs. The naive viewer says "what a pretty flower," the more sophisticated camera owner says "tsk, the flower is centered rather than placed on a Rule of Thirds Power Point," and the artist says "what a pretty flower" but in a more thoughtful way.
I like to think because it's the way I do it, that the Serious Artist sees the whole frame of the photograph. They grasp the whole as a collection of forms and tones and lines and colors all in balance, or not, etcetera. And they they see a pretty flower, and the way the picture reveals the pretty flower without clutter (or with clutter, as is fit and meet.) But at the end of the day, it's still the pretty flower.
iMo, it just about says it all, re: making or viewing good pictures.